Digital marketing has emerged as a viable and cost-effective alternative to traditional advertising. It offers various benefits such as increased visibility, strengthened authority, and improved brand reputations. Moreover, it helps businesses retain customers and convert them into loyal brand advocates. From early-stage startups to established brands – every business wants to create and execute a successful digital marketing campaign.
Consequently, the demand for skilled digital marketers has skyrocketed in recent years. Whether you’re pursuing a career in copywriting or journalism, knowing the basics of digital marketing can be extremely helpful. While it is possible to learn digital marketing on your own, the process can be challenging and time-consuming. Moreover, the changing digital marketing landscape often makes it difficult to stay abreast of the latest trends and techniques.
That is why it’s recommended that you join a digital marketing course to get a good grasp of the subject. The good news is that you will find a plethora of institutes offering online and offline courses on digital marketing. In this blog, we have handpicked the best digital marketing training institutes in Bangalore for you.
But before joining a course, there are a few factors you should consider to make sure that it is the right choice.
Selecting the Right Digital Marketing Course
The sheer abundance of digital marketing courses and training programs available on the internet can be overwhelming. Every course claims to be the best in the market. In such a scenario, it is crucial to analyze a course and determine whether it is the right fit for you. Otherwise, you might end up investing your time, money, and effort without any noticeable outcome.
It is recommended that you analyze the following aspects before joining a digital marketing course:
Every digital marketing course, online or offline, thrives on the expertise of its instructors. That is why you should take a look at the profiles of various faculty members appointed by an institute. If the instructors include experienced digital marketers or founders of recognized digital marketing agencies, you are likely in safe hands.
If you are joining a digital marketing course, you’ll likely receive a certificate of course completion. However, the validity of such certificates often depends on the reputation of the issuing authority. Instead, most recruiters and clients value industry-recognized certifications offered by Google, HubSpot, Microsoft, etc. You should, therefore, look for a course that includes such certifications.
A digital marketing course can span over five weeks or five months. It is essential to choose one that will help you achieve your goals. For instance, if you are an experienced marketer looking to diversify your skills, a five or six-week course is ideal. However, if you are a student who wants to learn digital marketing from scratch, a longer and more elaborate course is recommended.
Digital marketing is an umbrella term that covers various subjects like search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, etc. While some courses extensively cover every vertical, others focus on specific domains. Make sure you take a closer look at the course curriculum and determine whether it includes everything you want to learn. Moreover, you should look for a course that includes plenty of live projects and practical sessions.
Mode of Learning
Apart from traditional classroom-based courses, you will find plenty of online digital marketing training programs. The advantage of an online course is that you can continue the program whenever and wherever you want. It is suitable for people who are working or studying and want to learn digital marketing on the side.
However, if you want to join an online course, you must have a computer and a stable internet connection. It is also crucial to understand that many online course instructors are unable to provide personalized attention to students. Therefore, if you are a slow learner or need more attention, you should consider joining an offline course.
Most of the digital marketing courses available on the internet are affordable. It is more important to evaluate the curriculum, instructor profile, etc. and determine whether the cost is justified.
You likely want to learn digital marketing to leverage new job opportunities. It is recommended that you select an institute/course that provides adequate assistance to help you land a great job.
It is now time for us to take a look at the top digital marketing training institutes in Bangalore.
1. Kallada Academy
If you are looking for affordable yet comprehensive digital marketing courses, your search ends at Kallada Academy. One of the pioneers in digital marketing courses, Kallada Academy strives to make high-quality education affordable and accessible to everyone. That is why it has launched a trend setting digital marketing online course at just INR 299. It has garnered a rating of 4.8 (out of 5) on Google from more than 1,500 reviews in just a couple of years.
Kallada Academy also offers a few specialized courses on Instagram and Facebook marketing. If you already know the basics, you can join the Advanced Digital Marketing Certification Course. Each course is led by experienced instructors and includes hands-on training, placement assistance, and industry-recognized certifications. Moreover, the institute is the skill development partner for Jain University’s JUX.
2. Web Marketing Academy (WMA)
If you’d prefer a classroom-based digital marketing course, head straight to Web Marketing Academy. Located in Indiranagar, it has been training more than 3,000 students in the last 8 years. Its robust program, called “Modern Digital Marketing Certificate Course”, is suitable for marketers, senior-level decision-makers, and freshers. You can choose between the 30-day Fast Track course or the 100-day Certification Course.
Irrespective of the course you select, you get access to hands-on training, live projects, and interactive Q & A sessions. Moreover, you will learn the best practices to build and execute effective digital marketing strategies. While the course fee is on the higher side, the top-notch curriculum and placement assistance justify the cost. WMA enrolls only 8 students per batch; make sure you apply in advance.
3. Internet & Mobile Research Institute (IMRI)
Headquartered in Bangalore, IMRI is one of the first institutes to learn formal training programs on digital marketing. It offers both online and offline courses across various locations in the city. Each batch accommodates up to 10 students to ensure that everyone gets one-to-one mentoring. Course duration ranges between a month and a year.
IMRI is also known for its top-notch faculty comprising industry-leading professionals. The courses cover various aspects including SEO, PPC advertising, video marketing, email marketing, and digital analytics. The institute also conducts mock interviews and helps you grab credible internships and jobs.
4. Learn Digital Academy
Learn Digital Academy offers more than 50 training programs on various topics like PPC ads, SEO, e-commerce marketing, mobile marketing, blogging, etc. Each course is regularly updated to keep it at par with the latest industry standards. Moreover, you get access to experienced faculty, live projects, job assistance, and more than 25 leading certifications.
The institute has trained more than 800 students across 35 batches. Each course is immaculately designed to maintain a balance between practical training and theory. Moreover, you can choose between weekend and weekday courses.
5. Digital Academy 360
Digital Academy 360 is an award-winning institute that has trained more than 20,000 students including freshers, freelancers, entrepreneurs, and marketing professionals. It has more than 10 training centers located in Bangalore, Chennai, and Mysore. In Bangalore, you can choose from 7 training centers located in Indiranagar, Jayanagar, Malleshwaram, Hebbal, Marathahalli, and HSR Layout.
It offers a wide range of certification courses and diploma programs covering different aspects of SEO. Each course includes live campaigns, marketing tools, and case studies. Additionally, you’ll find courses on content writing, UI/UX, animation, and graphic designing. The institute is also known for its impeccable placement assistance with more than 250 hiring partners.
6. Internet Academy
Internet Academy is one of the few digital marketing training institutes that has a global presence with training centers in Tokyo, New York, Boston, and Bangalore. The ISO certified institute is the first of its kind with a W3C membership and an Android ATC authorized training center in Bangalore. It has trained more than 25,000 students across the globe.
What sets Internet Academy apart is that it designed each course according to the latest global standards. Moreover, each faculty member undergoes extensive training before they start teaching. The courses cover various subjects including SEO, Google Search Console, remarketing, Google Analytics, social media marketing, etc. The institute offers both weekend and weekday courses.
7. eMarket Education
Founded in 2014, eMarket Education is one of the fast-growing training institutes in Bangalore. Having trained more than 700 students, it offers both offline and online courses on SEO, Google Ads, Google Analytics, social media marketing, and Adobe Analytics. Each course is led by expert instructors who have more than 5 to 10 years of experience in their fields. Moreover, each batch is limited to 6-7 students to ensure that every student gets equal attention.
8. Online Marketing Institute & Training (OMiT)
OMiT offers both online and classroom-based courses in Bangalore, Bhubaneswar, and Mysore. The training centers in Bangalore are located at Marathahalli, J.P. Nagar. Koramangala, and Basaveshwara Nagar. The top-notch faculty includes industry professionals with more than 13 years of experience.
You can choose from a wide range of up-to-date courses on SEO, social media marketing, e-commerce marketing, content, etc. You can also get reputed certifications from Google and Facebook. The batch size is restricted to six students per batch. Even after you complete the course, the instructors help you create your resume, prepare for interviews, and apply for the right jobs.
Inventateq offers job-oriented online and classroom-based digital marketing courses encompassing basic as well as advanced subjects. In addition to SEO, PPC advertising, and affiliate marketing, you can learn progressive topics such as reputation management, mobile marketing, YouTube marketing, etc. The instructors have more than 10 years of experience in their fields. It also offers courses on web and software programming.
10. Streamlyn Academy
Located in Koramangala, Streamlyn Academy is an initiative of Streamlyn Media, a leading publisher-focused online advertising agency. It offers an in-depth classroom-based certification course that covers multiple aspects of digital marketing. The course includes more than 20 industry-recognized certifications and has a remarkable placement rate of 93%. Faculty members are permanent employees of Streamlyn Media and have more than 8 years of experience in digital marketing.
The demand for talented digital marketers is at an all-time high. If you have been contemplating learning digital marketing, this is the right time to take the plunge. It is the right move to propel your career to the next level.
Have you joined any digital marketing course in Bangalore? Share your experience in the comments section below.