In India, many companies have started using a new strategy called influencer marketing to connect with Indian consumers. This strategy has been very successful, leading to profitable campaigns. Influencer marketing works well in India because more and more people are using social media here.
The number of social media users in India has grown a lot since 2014. In less than ten years, it went up five times, from 90 million in 2014 to 467 million in 2022. With more people using platforms like YouTube, Instagram, Facebook, and Twitter, influencers have become really popular. People follow influencers and experts a lot in India.
If you’re thinking about using influencer marketing, it might be overwhelming to find, manage, and measure the success of influencers, especially if your business is new to this. Some tips could help, but experienced marketers in Gurgaon have the best knowledge. You’d need help from a company that knows the Indian market well.
Here are some top influencer marketing firms that can help you launch your brand in Gurgaon:
- AJ Marketing: They have a big network of influencers in Asia-Pacific, including Gurgaon. Their influencers cover various areas like gaming, fashion, beauty, and food. They can help you communicate effectively in English and provide insights from the Indian market.
- Moburst: This company started with a focus on mobile but is now a sought-after digital agency. They have experts who know how to work with influencers to make successful campaigns.
- Ykone: They focus on travel, luxury, and beauty brands and have a large database of influencers. They’re trusted by big brands like Dior, Gucci, and more.
- Viral Nation: They create content that genuinely connects with the audience, not just sells to them. They’ve worked with various sectors and believe in making emotional connections.
- Third Eye Blind Productions: They began as a production house and expanded into digital marketing. They offer influencer marketing along with other services like celebrity endorsements and web design.
- The Marcom Avenue: They focus on integrated marketing and value customer experience. They have a large pool of influencers and can help match them to your marketing goals.
- Whisskers: An award-winning digital marketing company that has helped brands across different industries. They work with influencers and bloggers to promote brands.
- Let’s Influence: They’re known for working with big brands like Flipkart and Oyo. They have a vast network of influencers and specialize in movie and web series integrations.
- Voxxy Media: They focus on result-based campaigns backed by data. They have a large influencer network and have worked with many brands.
- InfluGlue: They use technology to connect brands with content creators and micro-influencers. They also offer other services like content marketing and SMM.
- ANTS Digital: A tech-led marketing company offering various services including influencer marketing, SEO, and website development.
Influencer marketing has changed how brands advertise in Gurgaon. Many people use social media, so they see influencers’ content. There are many influencers, but these expert agencies can help you navigate this market. Choose the one that fits your needs!