“Affiliate marketing has made companies billions and ordinary marketers millionaires”- Bo Bennett. The concept of affiliate marketing peaked in 1996 when sites like BeFree, LinkShare, gained some significant profits.
Now, in this modern age, affiliate marketing is one of the most well-known and practical approaches to boost sales and generate revenue. Profitable for both companies and affiliates, this concept goes beyond the boundaries of traditional marketing, providing a new, accessible, and effective frontier.
The affiliate marketing industry is growing rapidly and on the verge of achieving a billion benchmark. In fact, the US affiliate marketing spending swells up annually by 10.1%, and it’s estimated to reach 6.8 billion dollars by 2020. In less than a year, the search interest in “affiliate marketing” increases to up to 44%, according to Statista.
Interested in tapping into a billion-dollar affiliated marketing industry? Then, you have come to the right place as this article has everything you need to know about affiliate marketing.
Affiliate programs serve as additional revenue channels for big brands and companies. Marketers just have to sign up, generate a unique URL, promote goods and services through their website content such as blogs, videos, review sites etc.
Check out these best lead generation affiliate programs of 2020:
- Fiverr Affiliate Program
Fiver considers itself as the world’s biggest online services platform, with over 11 million users across the globe. Fiver’s commission plan is quite generous, with CPA of up to 150 dollars. Moreover, it has no referral limit, and the users can get attribution for a lifetime.
They have the most convenient user-friendly dashboards, including a feature portfolio for creative resources that you can use to promote Fiverr, so many of the efforts have done already.
- CJ Affiliate
Many of the affiliate programs have collaborated with CJ Affiliate. Either you’re a marketer or a start-up to advertise products/services, this is the right place to go for! They claim that they have the highest 400-day cookie lifespan, but some of the vendors use shorter cookie lifespan.
CJ Affiliates boosts up to 43% annual growth in commissions, so it’s quite an attractive platform to generate revenue. In order to get accepted as a partner affiliate, you are required to have good traffic on your website, quality content and optimisation. They also have strict policies for staying on as a publisher.
PartnerStack is an affiliate program, features mainly on the promotion of software tools and products, counting various well-known and recognised brands. The platform claims to have generated 30 per cent of software revenue through channel partners. So, if your targeted market has a great interest in software, then you have a great opportunity here.
PartnerStack has a reputation for building strong relationships between software owners and affiliate marketers, hence, offers tremendous opportunities for growth and to boost sales through greater reach.
- eBay Partner Network
eBay Partner Network is one of the most extensive eCommerce affiliate programs, offering a diverse range of products and services to market. The platform offers a great way to tap into the massive affiliate potential of the eBay market. Promote any of the eBay products on social media, SEO blogging, articles or website, and you will be paid a significant commission on each product sold through your link.
Signing up for eBay network is comprehensible and straightforward, you can easily find a product that is best relevant to the content of your website, including trending deals and popular products.
However, the site uses an auction model for the majority of sales, which is quite a hassle, and their ridiculously short cookie lifespan makes it harder to earn good commission.
ShareAsale is the most popular affiliate network, holding first place for the industry’s market share, which is about 55.7%. Being in the industry for almost two decades, they have earned a lot of turnover within the affiliate industry. Because of its user-friendly interference, many of the marketers and brands prioritise ShareASale over any other domain.
Markets can choose products from over 40 categories for promotional purposes, including the products of some recognised and well-known brands.
With international reach, featuring 6 million products in over 20 categories, ClickBank is an infamous affiliate marketing platform among marketers. This program offers high commissions of up to 75%. ClickBank has a reputation for paying reliable pay-outs, which is a plus factor. Moreover, the pay-out is usually dispersed twice a month.
- Amazon Associates
For novice marketers, Amazon Associates is a great platform to initiate your new venture. The vast Amazon marketplace provides enormous opportunities to grow, boost up the sales process and cook up your leads for you. You’re required to bring traffic to the Amazon site, and if the visitors purchase through your URL, then you will earn a commission. They sell almost everything, so you can have millions of products to pitch in your content, with new ones indeed every day. It’s a great source to generate revenue, especially when you’re a struggling firm.
Coursera, a well-known education site and application, also has an affiliate marketing program. With the average 32% commission rate, it is considered the best in the industry. Moreover, their cookie lifespan is also reasonable for 30 days. Their commission structure is quite generous as compared to other education courses applications such as Udemy.
- Travel payouts
Travelpayouts is a popular travelling affiliate program. They have collaborated with different brands and companies. Their commission structure is based on the CPA model, which varies between deals, making it easier to find the relevant one. Their cookie lifespan is of almost a month, offering probably the highest in this industry.
- Awin Affiliates
Last but not least, Awin Affiliate offers so many great ways for bloggers and marketers to make money online. Awin Affiliates earned over $700 million in 2019. They have also acquired ShareASale, another international affiliate program. Awin distributed $734 million among more than 10000 constructors in 2018.
It is an excellent source for publishers and bloggers as they can opt through various advertisers’ options and then apply for the service or product relevant to their site and target audience. Once approved, they may then apply for trackable links and earn affiliate revenue in no time.
Sarah McGlashan is a senior content writer of the leading marketing company with a professional experience of 5 years. He has worked with many industry experts over the years and specialises in content marketing while also having experience in search engine optimisation. He not only provides his services in content marketing for SEO purposes but also provides academic assistance such as assignment help in the diverse range of subjects.