TECH’s Professional Master’s Degree Commercial and Sales Management allows you to develop the necessary skills to strategically manage the commercial activities of companies.
The rise of digital markets has brought with it a series of challenges that need to be faced by professionals. Nothing is like before and much less after events such as the pandemic. Competitiveness is increasingly higher, and people are required to provide companies with the necessary guidance to outstand in a world where only the best stand out. The Professional Master’s Degree Commercial and Sales Management gives you the ability to take any company and your professional development to the next level.
In this program you will learn how to develop strategies to lead organisations and sales teams in challenging times like these, taught by the best professionals in the field. Acquire leadership skills to successfully manage sales and marketing teams. Leads and executes effective and customer-focused sales strategies. Plan sales campaigns that achieve great results.
Learn how to make decisions in complex environments and evaluate the impact they will have in the future. In TECH you will acquire the necessary knowledge to develop professionally sales management and face the challenges of new markets. At the end of the program, the professional will have the necessary competencies for a quality and updated praxis based on the most innovative teaching methodology.
Sales and commercial management as a solution to market challenges
Among some of the challenges of today’s market is the difficulty in attracting customers. The market is currently saturated with companies seeking to attract the attention of customers and it is necessary to stand out from the crowd. A good commercial management is essential to increase the competitiveness of a company and to allow structuring productivity processes in a correct way.
The commercial management allows the improvement of customer relations, bringing with it an increase in sales and therefore in profitability. Improving communication with customers in the most efficient way is a fundamental aspect to compete in today’s markets. Efficiency is another key aspect that can be optimised with sales and marketing management. Saving time and resources through good management puts any company ahead of the rest.
Another challenge in today’s markets is meeting the company’s financial objectives. Reaching the proposed goals can often be complicated without solid business management. A thorough knowledge of the commercial activities of companies is necessary to create plans that allow them to meet the proposed objectives. In this program you will be able to acquire the necessary knowledge to face all the challenges imposed by the current markets and all the challenges that the future holds.
The Professional Master’s Degree Commercial and Sales Management by TECH is developed entirely online. During the 12 months of training, students have access to the contents of the program at any time and from any device, allowing them to self-manage their study time with maximum flexibility and adapted to each student’s schedule.
It has its own learning methodology, ‘Re-Learning’, based on asynchrony and self-management. The contents are presented in an attractive and dynamic way in multimedia capsules that include audio, videos, images, diagrams and conceptual maps in order to consolidate knowledge.
TECH Technological University
The TECH Technological University, the largest digital university in the world, is also the official online university of the NBA in Latin America. It belongs to the TECH educational group, a Spanish-owned multinational recognized by the Financial Times as one of the 200 fastest-growing companies in Europe. The company, founded and directed by Manuel Sánchez-Cascado de Fuentes, has also been considered the most highly valued Spanish technology company in the last 15 years.
Thanks to its fully digital learning system, it provides training to students from anywhere in the world. An international trajectory that has allowed it to become a benchmark in distance learning, with a catalogue of more than 10,000 programs, more than 100,000 new students each year and 500,000 graduates from more than 150 countries.
Specialised, highly qualified postgraduate courses, they offer their students the best training programs at an international level, being leaders in employability with 97% of their students working in the first twelve months, according to data from the consultancy firm KPMG.